“Color is the place where our brain and the Universe meet.“
- Paul Klee (Painter, Printmaker, Teacher)
An invitation…
To help us make sense of a world awash in oil, plastics and toxic chemicals.
To understand ‘the true cost’ of exploiting nature.
To feel it in our bones, heart and mind.
We need much more than statistics.
More than cold artificial intelligence.
More than sympathy or apathy.
This is a plea for feeling and healing.
The kind of knowing that happens in art and poetry.
This can only make sense if we align the economy with sustainability.
‘Let us live and dye naturally’
What can you do at the Festival?
Meet the Brands exhibiting their natural dyed products
What do we mean by ‘Natural Color’?
By natural color or dye, we mean the color that is sourced from a plant or mineral that is not toxic to our water, skin or soil. The dye is applied with a natural or nature based mordant/ fixer/ binder which is also bio-degradable and will not pollute or harm the environment even if used in larger quantities.
If this is what you use, you are welcome to bring your product, work, to the festival. Our larger goal is to define how natural dyes can add color to our lives without creating waste or toxins for all living beings.
Meet the Organisations that support the festival:
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Our Sponsor
Hello, My name is Shripat Jagirdar and I'm the Founder of Weaving Vibes. I have graduated in Bcom and done my Textile Course from Sasmira College ( worli). Joined my family textile business in 2012, and gained on-the-ground knowledge and market know-hows. In the course of working and growing in experience, I understood the destruction polyester and other unsustainable fibres/fabrics/garments eventually cause to our earth. Also being a spiritual person myself, I felt the need to find an alternative, and started researching in 2017. Then as i researched more and came across hemp, it's benefits, attributes and characteristics, I decided in 2020 to start with Weaving Vibes to manufacture Hemp based fabrics.
2017 - 2020 took me time to understand Hemp, it's markets, it's availability and functionality.
Once I was convinced I took decision and we Commercially started in 2020.
By far the Best Decision I have Made. Now there's no looking back!
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Living Waters Museum
“Textiles are at the heart of our diverse crafts traditions and water is integral to the livelihoods of our artisans and to the production of textiles from farm to fashion. Being sensitive to our water footprint, both to how much water we use and to our wastewater discharge, is critical for a healthy environment and all that the planet supports.
Launched in 2017, the Living Water Museum, a digital repository visualizing India's rich water heritage through storytelling and digital media, is thrilled to have worked with the Color Ashram Foundation to produce the naturally dyed Aqua Stoles to celebrate our five years milestone," Sara Ahmed, Founder-Director, Living Waters Museum at IISER-Pune.
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TrueToneInk Pvt. Ltd.
Sponsor For Natural Colors used in the festival, Truetoneink is the leader in industrializing natural dye application to bring the much required change in fashion and textiles. They are also supporting Color Ashram in every step of its journey including sharing the same physical space in Ahmedabad.
“Seeds of future have to be sown today and that’s what this festival stands for me. I look forward to meeting anyone who would like to transition from synthetic to natural dyeing on any scale.” Founder, Arun Baid
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Our Community Partner for the festival
ADI is committed to promoting best practices in the profession of design in India by strengthening and promoting the capabilities of the Indian design profession, as well as amplifying and presenting a unified voice to influence public policy, shape the industry and benefit the people at large.
Being focussed on best practices, ADI finds greats resonance in bringing aspiring and practicing Design Professionals to a festival focussed on Natural Dyes and it’s application in the industry at large, simply because they are better for the environment and better for the people.
How can you engage with the Natural Color Festival’24?
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Come as a curious visitor
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Meet Natural Dye Brands
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Learn With Us: Workshops
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Create Art, Display and Sell